On other platforms, I used to get messages all the time like, “You haven’t met the right guy yet, let’s have a threesome.” What we found in our research of traditional dating products was that most of them were built by men. When we launched our first app, Dattch, the key focus was to stop cis men from coming into queer spaces and ruining the experiences. How exactly did your project differ from other popular apps at the time? The diverse, exciting queer community I was seeing at bars and events wasn’t available online. No one understood what LGBT life was like for women. The stuff that was was built for gay guys, and its marketing toward women felt fake. Why does everyone else have these really cool things to use and there’s nothing for me and for my friends?” My friend was using Grindr all the time, other people were using apps like Tinder, and I thought, “This is ridiculous. At the time, I was looking at all these companies and thinking about what was happening in the straight world for dating. Motto: Why did you see a need for a lesbian dating app?Įxton: Four years ago, the online dating industry was very different. HER is revolutionary because it was designed specifically for queer women by a queer woman, Robyn Exton, who sat down with Motto to talk about the popular app.
